ARA CAVAZZA CHOOSES GEORGINA RODRIGUEZ
FOR THE NEW GENNY FALL WINTER 2022-2023 ADV CAMPAIGN

Beauty and effortlessness, reflected in Georgina Rodriguez, a woman of contemporary charm, chosen by creative director Sara Cavazza Facchini for the new Genny Fall Winter 2022-2023 advertising campaign.
Genny with its natural seductive femininity, inspires modern and elegant women, passionate for style and family. Just like Georgina.

With sculptural eyewear frames, the new Genny ambassador looks at a modern, strict Madrid residence designed by Joaquin Torres and chosen as the set for this campaign, confirming the love for art and architecture that has always inspired the purity and the design of the Genny collections. Among the styles chosen by Sara Cavazza Facchini to enhance Georgina’s personality, the Genny knit dress inevitably shines among coral shades and crystals. A passion for color and brightness brought to a fuchsia maxi coat exalted by a sparkling belt, just as in a vivid tiger minidress. This sensual animalier runs throughout the collection rediscovering deep shades, just like the gold and black suit whose panther print effect lights up a jersey top, glowing like liquid metal.

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FOR THE NEW GENNY FALL WINTER 2022-2023 ADV CAMPAIGN