Altaroma is the driving force of emerging Italian fashion.

The company owned, among others, by the Chamber of Commerce of Rome and the Lazio Region and supported by the ICE Agency, promotes the excellence of Made in Italy and the craftsmanship of stylists and designers with scouting and training activities to support young talents and new brands. Since 2002 it has been proposed as a meeting place to explore new trends and as an important national and international showcase for creatives in the fashion sector.

The Fashion Hub, Who Is On Next ?, Showcase projects are an Altaroma brand, aimed at enhancing emerging talents, small tailoring companies and independent designers who contribute to the protection and development of the Italian Fashion System.


Affirming its role as a scouting project aimed at promoting new talents, Altaroma presents the new edition of Who Is On Next ?, the scouting project in collaboration with Vogue Italia. An ideal setting for an innovative experimental approach to design, while maintaining a strong connection with craft traditions and Made in Italy excellence, Who Is On Next? is a unique chance to allow emerging brands to exhibit their creations in front of a jury of experts and get support to consolidate their names in national and international markets.


Showcase is the Altaroma showcase created to give visibility to emerging designers who stand out in the panorama of our country.

The possibility of exhibiting one’s creations to the public of Rome Fashion Week allows not only to facilitate relations between brands, but above all to have a renowned showcase available to present oneself to the press and buyers from all over the world.

The project was born as a natural continuation of Altaroma’s scouting activity with the help of the Ministry for Economic Development and the ICE Agency, which supports Showcase in the promotion of Italian companies at an international level.

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